brand management • advertising • collateral design
I maintained brand standards across advertising, signage, business cards, brochures, fliers, postcards and events. Many items needed updating, major revamping or replacement. I also needed to meet the varied demands of 350 offices.
I designed or redesigned thousand of pieces as well as managing the brand and designers. I oversaw and implemented signage guidelines and designed exceptions, created and art directed the creation of ad templates, Windermere Blueprint newsletter and one-off ads including several years of back-page ads for Alaska Air magazine.
I worked for Windermere Real Estate for ten years, starting as a designer and retiring as the design director in their corporate headquarters. These are a handful of the thousand of design projects I created for them.